When Covid-19 sent the world inside, we had just launched a content-led strategy and were building our own virtual event platform. With no need to hastily pivot to virtual solutions, we were placed to deliver our most successful year to date.
Major new client wins include Ericsson, Allen & Overy and Freewheel. Profits are up 20% with a 20% new business uplift. Our platform hosts our own series The Future Is Lively featuring Activision Blizzard Media and Ericsson, and is a new revenue stream.
We actively believe in marketing for good. We partnered Create Not Hate on their mentorship relaunch, running the livestream of the event. Our flexible working benefits parents, and we’ve launched a paid placement scheme for young people.
We’ve recruited 10 permanent and 15 freelancers in leading roles. Our global resource database means clients trust us to build bespoke teams overnight, many of them have worked with our founders, Mike and Mark, for 20 years.
Mike shares insights on live marketing at regular livestreams reaching over 3,000 individuals from global brands – we actively engage this growing database with our content, resulting in new meetings and briefs from TikTok, Extinction Rebellion and Bowmore. We work with 15 established Instagram influencers, increasing our insight-led Vimeo content and social media followers by 260%.
We believe our opinions help us stand out. Mike spoke at DMEXCO, MADFest, and Most Contagious. Our content-based business development strategy provides a global reach, and our offer is delivered from across US and Europe.