Brand Experience Agency
This award recognises the best agency specialising in providing experiential marketing solutions.
This category recognises the most creative advertising agencies. Judges will be looking to award and agency that consistently creates work to the highest level and an emphasis will be placed on the creative output criteria section.
Customer Engagement Agency
This award recognises agencies specialising in providing targeted, response-driven creativity.
Digital Innovation Agency
This award recognises agencies specialising in providing the best digital solutions.
Open to independent agencies and agencies that are not majority owned by a holding company or network (less than 49%). All disciplines are welcome. Agencies not eligible are those who are either majority or fully backed by a holding company as well as sharing resources or using the holding agency brand name.
This category is open to in-house agencies that are part of brands' businesses. This category is not looking to reward external agencies that physically (or virtually) work inside their clients' offices but instead to agencies that are part of a brand' company. They can be supported by external companies but must be, by and large, part of the client organisation.
Integrated Marketing Agency
This award recognises the best agencies specialising in providing the best integrated marketing and branding solutions.
This award recognises the very best agency specialising in media management.
Performance Marketing Agency
This award acknowledges companies that best demonstrate a consistent ability to translate consumer intentions into revenue for clients, deliver ROI-based campaign activity and drive sales results for clients across geographies.
This category recognises the achievements, performance and excellent work of a PR consultancy in the UK.
Open to agencies that are within their first three years of operating. All disciplines are welcome.