Conrad Bird

Director, Cross-Government Marketing & Campaigns , Cabinet Office

Conrad is Director of Campaigns & Marketing for the Cabinet Office, where he is responsible for major cross-government campaigns, such as the GREAT Britain campaign which he founded in 2011 when based at No10 Downing Street.  His government career spans leading on Covid-19 marketing communications; campaigns on counter-terrorism, international trade & inward investment, and public diplomacy; and working for departments such as the Foreign & Commonwealth Office and the Department for International Trade. Before joining the Civil Service, Conrad worked in advertising as a copywriter and strategic planner, setting up his own award-winning communication consultancy.