Edelman has a long history of helping leaders respond to new challenges. Giving trusted counsel on how and when to evolve, promote and protect their organisations and brands is at the heart of our business. Our expertise has been needed this year more than ever, as our clients have faced unprecedented personal and commercial challenges. In the most difficult year imaginable for many of our clients and partners, we have continued to win deliver award-winning work and create meaningful earned-at-the-heart creative campaigns to help them succeed. In fact, we have achieved our most awarded year on record.
As the owners of Trust Barometer, Edelman was uniquely placed to help clients navigate the vast and varied issues presented. It gave us the insight to provide critical guidance and has played a key part in serving industries at large, who have been faced with some of the toughest communications challenges surrounding the pandemic. Whether in communication of vital information, advice on employee policies or the creation of sensitive consumer-facing brand work to keep brands connected to their audiences, Edelman EMEA has worked across the region to support our clients in impactful ways.