Mother London


This year, we focused on our mission to Make Our Children Proud in everything we do - including new business. We aimed to change the pitch conversation with Pitch It Forward, picking up two clients through this route. Our brand-led new business philosophy helps set Mother apart, it also resulted in hundreds of direct approaches from prospective clients. With our new business wins from 2023 contributing nearly a fifth of 2024 income. It has been a good year.