Georgina Bramall

George is the Chief Marketing Officer at giffgaff, where she's been a driving force behind giffgaff's unique blend of commercial strategy and community-focused values. At the core of her leadership is a passion for responsible, purpose-driven marketing that successfully balances the "3 Ps"—people, planet, and profit. George championed giffgaff's rigorous, multi-year journey to becoming a certified B Corp, successfully embedding those sustainable principles directly into the company culture. Prior to her tenure at giffgaff, George built an impressive track record of strategic and commercial leadership within the Dixons Carphone Group, holding various senior roles across both UK and international markets. An active advocate for equity and future-ready leadership, Georgina is a proud member of WACL (Women in Advertising and Communications Leadership), sits on the Global Academy Industry Board, and dedicates her time to mentoring emerging industry talent and coaching youth sports development.